Organisation: Media evaluation

Target audience

Now that I have finished my movie poster as shown in this blog, http://lewisglennonmediaa2.blogspot.co.uk/2016/03/organisation.html I decided to ask my target audience what they thought of the poster.

Overall I got some very positive feedback. I was praised for how well I blended in the buildings into Poezzi and reflected the city 'he owns' as well as how well my tagline fitted in with the film which I was pleased about as I decided to change it from the original 'every king must fall.' I was also praised for how well my movie poster will intrigue and attract my target audience as it sums up the film by fitting in the genre, story and antagonist in a simple but effective poster. I was really happy about this as the aim of the movie poster is draw in my target audience so I was pleased I managed to do that. Overall I am happy with how my movie poster came out and how well my target audience responded to it.

Target audience

Now that I have finished my magazine front cover, http://lewisglennonmediaa2.blogspot.co.uk/2016/03/drafting-and-planning_22.html?showComment=1458944781436, I decided to get my audiences feedback on it having built on their improvements from a previous blog post, http://lewisglennonmediaa2.blogspot.co.uk/2016/03/target-audience.html. Overall it was positive feedback as I was praised for how well the colors of black, red, white and gold mixed together thus making it look very professional. Also the fonts I used were praised as it would catch my audiences eye and drawn them in to the magazine. From this audience feedback I have learned that this is an effective,professional magazine which would draw in my target audience which I am pleased about as that is what I aimed to do when I started to construct the magazine.

Target audience

Now that I have finished my film trailer, http://lewisglennonmediaa2.blogspot.co.uk/2016/03/blog-post_20.html I decided to get my target audiences feedback on it.I got positive feedback from my target audience. I was praised for it reflecting the tone and style of a British gangster film which I am really happy about as 'Poezzi' is an independent British film so to get the tone right for that was my main aim.  I was also praised for the choice of music and sounds fitting in well with each scene in the trailer as well as not giving too much away which helps pull in my target audience as shown by a comment below from one of my target audience. I am really happy about this feedback as I was managed to hit all my goals I set when making my trailer by getting the tone and music right and being able to draw in my target audience to watch the film.

Organisation

This is my finished movie poster for my film Poezzi. As mentioned in a previous blog post, http://lewisglennonmediaa2.blogspot.co.uk/2016/03/blog-post_23.html, I was very close to finishing the poster having blended in the background of the city into him, as well as adding in a background and the catch line. All I needed to do was add in the name of the actors in the film and I decided to choose the actor of the detective to go with the actors of Poezzi and Castro. I did this because I feel that by putting the names in the order of Poezzi (Jack Bowen), to the detective I am actually ranking who rule's the city blended into Poezzi, thus implying that Poezzi rules it, then Castro is next in line as he is the challenger and then the detective who by ranking should be top is actually last out of the three because he follows the rules of the state. This shows my audience that to be on top you need to play dirty. Overall I am extremely happy with how well this poster has come out as it is very effective and similar to the products I looked at,http://lewisglennonmediaa2.blogspot.co.uk/2015/10/target-audience.html, which was my aim.

Drafting and planning

In a previous blogpost, http://lewisglennonmediaa2.blogspot.co.uk/2016/03/drafting-and-planning_17.html, I had started to construct my poster on photo-shop by taking out the background of Poezzi and adding in a plain white background. Now I have started to mix in the background with Poezzi similar to past products I have looked at, http://lewisglennonmediaa2.blogspot.co.uk/2016/02/organisation_20.html. I decided not to stick with my original plan of mixing in Castro with Poezzi as it did not look effective, so decided just to mix in a building with Poezzi to show my audience the city he 'rules.' I first gathered and image of a building I took while in Krakow and using photo shop faded it into Poezzi's body as shown by the first image. I then added in the film title and placed where the name of three actors will go, with them being the name of Poezzi, Castro, and the head detective. I will put the first names in blue and last names in white to stick to the main colours off the poster which gives a really nice cool effect. I then added in the title of the film in the center of both Poezzi and the city to show the audience how big the name Poezzi is on the city I then added in the tagline 'a new dawn, a new day.' I was going to use the tagline 'every king must fall' but felt that the new day tagline fits better with how Poezzi, a typical old styled gangster could be falling to a new younger gang leader. I then faded in the tagline with the background as it looks very effective and keeps to the whole fading in part of my poster. Finally I simply added a 'coming soon' tagline on the bottom to show the audience that the film will be out soon.

Drafting and Planning

In a previous blog post I asked my target audience how I could improve my magazine, http://lewisglennonmediaa2.blogspot.co.uk/2016/03/target-audience.html. While most the feedback was positive I did have minor changes I needed to make to keep to the general conventions as well as making it more professional.  Now I have taken my audiences advice and just slightly tweaked the front cover to look more professional. Firstly as mentioned in my previous blog I forgot to add on the US dollar price of the magazine but had the USD label. Therefore I simply put £3.99 (the UK price) into dollars and just added it in. Secondly I made the main cover line bigger so it dominated the cover and simply let my target audience what film is the main issue of this edition of Empire magazine. I am glad that my target audience gave me such good feedback as I was able to just make these little tweaks and I am pleased with how well my front cover has turned out!