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Here is the front cover of Empire magazine with the film 'American gangster' as the main story. I decided to look into this as I don't really look at movie magazines so therefore won't know how to properly portray Poezzi and Castro for my magazine front cover. Also having already analysed American Gangster, http://lewisglennonmediaa2.blogspot.co.uk/2015/10/similar-products-editing-used-in.html, I knew that this film had some link to mine. Here it has both the main characters at the center of the magazine with the cover lines sort of going down like a list. This is so you mainly focus on the appearances of the characters as the black one is dressed in a very nice suit and the white man is clearly a detective as shown by his badge. You can also clearly see the gun so due to them being at the centre it lets you focus on the props and 'look' to let you know that is a gangster film. Also the taglines under the actors names which shows the role of each character. This is something I could do with Poezzi and Castro because if I make them the center of the magazine I could fit in a tagline, like 'Poezzi the king of the gangs,' and then 'Castro the man looking to replace him,;' or something similar to that. Overall this magazine has helped me because I now have an idea of how to set out my movie front cover.

Drafting and planning

Recently I made finished editing a segment to feature in the middle part of my trailer, https://www.blogger.com/blogger.g?blogID=7887613833309882933#editor/target=post;postID=8584099644708172159;onPublishedMenu=allposts;onClosedMenu=allposts;postNum=6;src=link. Here I have finished another segment of my trailer to go at the start which shows Poezzi being introduced and then his gang causing trouble. As explained in my previous blog, the quality is a bit poor but this is simply because of how small the file was when I uploaded it. I started editing this a while back as shown by a previous blog, http://lewisglennonmediaa2.blogspot.co.uk/2015/12/blog-post_26.html,  but have just been brushing over it to make sure it was correct. The song I used was shipping up to Boston, as shown by another previous blog, http://lewisglennonmediaa2.blogspot.co.uk/2015/10/organisation-choice-of-songs.html, as I feel this song is a good fit for the trouble Poezzi's gang have caused. Overall I am happy with how this blog has turned out!

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This is the movie poster for the film 'The Departed.' I have previously analysed this for my movie trailer, http://lewisglennonmediaa2.blogspot.co.uk/2015/10/research-into-similar-products.html, so felt it was smart to analyse the poster to help me with my ancillary product as I know the film is similar to my film. This poster again does some of the things previous posters I have looked at does, but they are still effective. For example they have all of the main characters in the poster making the audience wonder what role they will all play, but they are all dressed very differently with DiCaprio dressed casually and the other man dressed in a suit while you cannot really see what the other man is wearing other than just a top. This will interest the audience as they will wonder who DiCaprio is after or whether they are all together. However as the guy in the back is looking down on him it hints that maybe he is the antagonist or is his 'idol' so to speak. I could do this with Castro and Poezzi, because there dress styles will reflect their 'styles' with Poezzi slick, and old school, while Castro's is more casual and quick. Another thing I like about this poster is the line used, 'Cops or criminals, when you are facing a loaded gun they are all the same.' This reflects that maybe the police are similar to criminals and maybe I could touch on this to hint that Poezzi's criminal ways are justified. However this would not tie in with my trailer so if I do use writing I will probably make it link to my trailer and need to give it some thinking, however I think the writing is a really effective touch and I will defintley consider putting it into my poster. The only thing that I do not like about this poster is the background as I feel it does not look professional enough, so when it comes to my background I will need to think carefully over what is the best fit and what I can do as it has to be original photography. Overall I feel that I am gathering some key things to include in my movie poster, which is good because I will start focusing on finishing my trailer now, but I know that when I am finished I will have strong resources to go back to when constructing my poster.

Target audience

As shown by my recent blog post, http://lewisglennonmediaa2.blogspot.co.uk/2016/01/drafting-and-planning_21.html I recently finished editing a segment of my trailer. To please my target audience I got them to comment on my video to see what they thought of the footage. As shown by the picture below my target audience gave me some valuable feedback on the clip, as well as some improvements. Firstly I was praised with how well the sound matched the footage with which I was happy about because I spent a while trying to find the right sounds to fit in with Castro's appearance. However it was pointed out to me that I can improve in some areas. One comment said that I should use a 'punctuation stab' after Poezzi is informed off Castro instead of the gap. This punctuation stab is used in a few trailer such as Legend as shown by this GIF. However I feel that this will only be effective at the start of the trailer, as the clip I have made is intended for the middle part of my trailer but I could still try and do it in editing as it might look better. Another improvement I was told to bring down the sound on the detective scene which appears 22 seconds into my video. I agree that this is a valid point as it is difficult to hear the detectives so will bring down the sound in the background in editing.

Drafting and Planning

Here are some more editing shots I have taken making my trailer. This is the start of the trailer which is what I have recently been focusing on having sorted out the middle part of my trailer as shown in my previous blogpost, https://www.blogger.com/blogger.g?blogID=7887613833309882933#editor/target=post;postID=8584099644708172159;onPublishedMenu=allposts;onClosedMenu=allposts;postNum=1;src=link. Firstly as shown by the first image I had to mute the sound in the background of my ratings clip, as shown by the black line in audio track 1. This was a simple procedure in which I just click the file and then simply press mute. This allowed me to add in some tense background music over the clips as shown by the second picture, with the file under audio track. The sound effect fits in well with the start of my trailer in my opinion because it is tense and slightly intimdating which reflects Poezzi. However I think I will dig into my footage and add in an extra clip to describe Poezzi just to make him seem a bit more intimidating and formidable. 

Drafting and planning

Here is a bit of edited footage from my film trailer 'Poezzi.' The quality is a bit poor but that is because my whole thing is not completed yet so I could not export it properly, so for my final trailer the footage will be much better hopefully. This segment features in the middle bit of my trailer when Poezzi is informed of Castro appearing and then it shows Castro dealing with Poezzi's gang, before the detective scene mentioned in a previous blog, http://lewisglennonmediaa2.blogspot.co.uk/2015/11/drafting-and-planning-detective-scene.html, appears. I really like this clip as I feel the sound's used really work well with each clip. Firstly for the Poezzi clip I simply got the footage and then just downloaded a sound off of sound cloud to use before importing it under the clip as shown by this image. Then for Castro's clip I gatherd about 7 clips and files and just joined them all together before editing in the sound as shown and explained in my previous blog, http://lewisglennonmediaa2.blogspot.co.uk/2016/01/blog-post.html.  Overall I am really happy with how this has came out as there is a variety of camera angles and the sound really goes well with the footage to show the threat of Castro. As I did mention the quality is poor but overall I think so far this is the strongest bit off my trailer.

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Here are two movie posters for Tom Hardy's film 'Legend.' I have already looked at this film a fair bit looking at another movie poster for it,  http://lewisglennonmediaa2.blogspot.co.uk/2015/10/target-audience.html as well as looking at the trailer, http://lewisglennonmediaa2.blogspot.co.uk/2015/09/target-audience-ledgend-trailer.html. I did this because I tried to base my trailer off this film but these two posters are still very useful. For example two individual movie posters of the twins were released.  The first poster is of Ron, and shows him smoking a cigar, looking a bit sad with a grey dull background. This represents Ron as perhaps felling alone which is why he uses the life of crime as it is the only thing getting him friends and stopping his brother from leaving him. Meanwhile in contrast Reggies poster shows him look quite calm and cool with a much brighter blue background, showing that he is much more relaxed about not being on his home, and by the look on his face might be contemplating getting out of the criminal life. This is an effect I could use to show the mixed emotions of Poezzi struggling to deal with his younger competitor Castro, and then maybe Castro looking a bit more relaxed. Also both characters are dressed smartly in the posters, showing that they their appearance maters to them as notorious gangsters so to fit in with this I will probably dress Poezzi smartly as he is a typical old fashioned gangster, while dressing Castro smartly but casually due to him being younger and also to again show the contrast between them.

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This is the movie poster for the film 'Casino.' I analysed the films trailer in a previous blog, http://lewisglennonmediaa2.blogspot.co.uk/2015/10/similar-products.html, so felt that I should analyse the movie poster as well as I know the film has some similarities to my film trailer having already looked at the film.  This poster is a pretty basic poster but is still effective. Like the other moive poster I looked at, gangster squad,http://lewisglennonmediaa2.blogspot.co.uk/2016/01/similar-products_13.html, this movie poster features the three main characters in the film thus giving the audience an insight into the film thus getting them interested.  But also like the gangster squad trailer only one of the characters are giving the audience direct address, and that is Robert DiNiro's character.  This shows the audience that he is the protagonist in the film which once again gives the audience an insight into the film again making them want to go see it. However in my opinion the writing on the poster 'No One Stays At The Top Forever' is the most effective part of the poster. This is because it signals what the threat is to the protagonist which is that he cannot stay at the top forever and has a new challenger. This is similar to what is happening with Poezzi as Castro is trying to knock Poezzi off of his perch so I could use writing on my poster to perhaps signal this like the Casino poster has done. This poster has shown me that despite being quite simple the poster can still look very effective and can draw in an audience.

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Here is the movie poster for the film 'American Gangster.' I really like this poster and as it stand I will probably base my movie poster on this one. This is because I like how dark and mysterious the poster is not giving to much away about the film but letting the audience figure out certain things about the characters. This is because by putting one of the characters in a black suit and the other one in a white suit it shows that they are the complete opposite of each other as black and white are seen as opposites. Therefore this is an effect I could use with Poezzi and Castro as they are the complete opposite. Both colors also conoates power but differently with white seen as good power and black seen as bad, so the poster shows the audience an insight into the characters. Also by only showing the bottom half of their face it makes the audience think as they will wonder why this was done thus making them want to see the film. Finally as a gun is clearly visible it shows the audience that the film will contain action in it thus getting the audience excited about the film. I think that I will use a gun prop in my poster to also imply that there is action in my movie but also to show the audience the threat Castro poses to Poezzi. Overall this is a very dark and powerful poster and like I said previously, as it stands I will be using a lot of this in my movie poster.

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Now that I have began to edit my trailer I have decided to look at the other part of my project which is to make a movie poster for my film. I briefly touched on this at the start of the year as shown by my previous blogpost, http://lewisglennonmediaa2.blogspot.co.uk/2015/09/similar-products-movie-posters.html, before I started focusing on my trailer.  In this blog I will look at movie posters from the film 'gangster squad.' This is because the film is similar to my movie genre and I have already looked at it by analyzing it's trailer, http://lewisglennonmediaa2.blogspot.co.uk/2015/10/similar-products_16.html.

This poster is a poster I like a lot. This is because it has nearly everything the fans want to know in it, with the 4 main characters being in it, the location in the background and the title of the film in the middle of it all. Also due to the guns, cigarette and the way they are dressed it implies to the audience that this film will contain action as well as swagger in it. Also the only main character giving direct address in Emma Stones character. As she is also the smallest character on the poster but is addressing the audience it implies that she either has a bigger role to play, or that the other characters have bigger things to focus on. Either way this makes the audience think, thus getting excited for the film and making them want to see it. This is something I could use in my trailer in which Poezzi, Castro and maybe the head police officer are crammed around the title. However the only downside to this is it would imply to my audience that the police officer has a big part to play, and while he does I want the emphasis to be on Castro's 'new style' challenging Poezzi's dominance.

However individual posters of each character were also released for Gangster squad. This is a technique I could use as it would stop the problem of the head police officer taking emphasis off of the two gangs. These posters are again very effective as they do not give much away but both give the audience direct address thus attracting them to the characters. Also as it does not give to much away it makes them want to go see the film to see what the characters are like and there part in the film. Out of the posters I have looked at if I do base my Poezzi poster off of the style of the gangster squad posters I think I will use this approach, however I might do a mix off the top poster, and the other two as individual posters might not show my audience how intimidating and powerful Poezzi is.

Drafting and Planning

Here is a picture of my trailer being edited. Recently I realized that every trailer ends with a title shot of their film featuring the name of the film as shown by the picture of the new film the Revenant. It then hit me that I do not know how to create and add this into my trailer. Therefore I decided to have a play around on the software. Here I got a blank black background and then just added in the title of my film Poezzi in a simplistic white font. I then saved it as an image and imported onto my trailer. This however will not be my final title end though, as I plan to use a different more serious font as shown in my previous blog post, http://lewisglennonmediaa2.blogspot.co.uk/2015/12/blog-post.html. However this post and experiment has shown me how to add in the final part of my trailer and I am pleased about this as I won't have to waste time making it when my trailer is completed.

Drafting and planning

Here is a picture of some more editing I have done for my trailer. As you can see this part of my trailer is the middle part and starts off with Castro and his gang appearing, which is the clip I used in a previous blog post, http://lewisglennonmediaa2.blogspot.co.uk/2015/11/target-audience_20.html. I decided to keep this scene as my previous blog shows that my target audience thought it was a good scene with the actors looking the part. From this scene I will cut to a quick segment of scenes in which is shows Castro and Poezzi's gang causing trouble as well as the police getting involved. To add to the drama and anticipation I decided to bring down the sound in the actual clips and add some dramatic music/sounds over it. Below is a video of the sound I used for this segment.  I used the action gunshot sound which lasts from 2 minutes 24 seconds to 3 minutes 30. I did this because this clip gives of a tense feel showing the problems Castro is causing. To get this into my trailer I used YouTube converter to download the clip, before cutting it to just the sound I wanted. I then made multiple copies of it and as shown by my picture added them all in, as shown by the file in the audio track 1 bit. By making multiple amounts of file I am able to keep the track playing throughout the segment thus adding to the tension and anticipation.

Organisation:Tracker

This is an old tracker made my My teacher to show me how many blog posts I have. Despite being dated it is still useful as it shows me where I need to improve. I am happy with the number of organisation, and drafting and planning posts I have as this has allowed me to figure out the best things to put in my trailer as well as doing it by managing my time well. However I am a bit low on the number of similar product posts and my target audience. Therefore in future blog posts I will aim to improve these numbers to give my blogs a nice balance. Overall I am happy with my amount of blogs.

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Just like I did with a previous post, http://lewisglennonmediaa2.blogspot.co.uk/2015/12/blog-post_20.html, I have recently began looking at certain trailers to help me get a flavor of editing techniques. Here I have decided to look at the 1997 films Jackie Brown. Unlike Scarface this trailer has more fast paced editing in it. However like Scarface is also has a lot of cut aways which is a simple but effective technique to use as it shows the audiences different parts in the film without it being to long, so they don't bore them. Also 31 seconds into the trailer there is a swipe across for the directors name. This is a good effect as it makes the title look better due to it looking good, however I will not be using this effect in my trailer as it is quite an old effect, as shown by the film coming out in 1997, so I don't think it will suit the seriousness of my film trailer.

Also as shown by this gif the trailer starts off with fast paced editing with about 8 to 9 shots being fitted into one segment which is about 3 seconds long. This is an effective technique as it implies to the audience that the film will be fast and action packed. It also gives away the main points of the film, with all the main characters in it, money which is the goal, as well as violence by the guns and romance by two characters kissing. This shows the audience what will feature in the film but happens at such a fast pace that it does not spoil it. This effect would be very hard to pull of but when editing my trailer I will try it because I feel if i pull it off it will look very effective.

Overall this trailer has once again shown me some very effective editing techniques that I could possibly use in my trailer. Hopefully I can use these techniques correctly so my trailer comes out as effective as I can make it!