Tuesday, 17 November 2015

Target audience and Organisation: Who will distribute my film?

Despite planning my trailer and beginning filming I have yet to decide who will distribute my film 'Poezzi.' I need to decide whether it will be a major distribution company or a small independent company. This decision needs to be correct as it can help me attract more of my target audience.  The two companies I was thinking of distributing my film are Universal or BBC films so will evaluate which company would be best to distribute my film in this blog.




Universal film studios's is a major film distributing company and is part of the 'Big 6' when it comes to film distribution.  It was founded in 1912 by Car; Laemmie, Pat Powers, Mark Dintenfass, William Swanson, David Horsely, Charles Baumann, Adam Kessel, and Jules Brualtor. It has produced plenty of famous films on large budgets such Jurrasic Park and Jaws and has a revenue of 4.239 billion dollars. There would be plenty of benefits with having Universal as the film distributor for Poezzi as I would be able to pull in a larger amount of my target audience as people will be drawn in by a universal film due to it's success with other famous films. Also the gangster style films I have studied such as Legend, GodFather, http://lewisglennonmediaa2.blogspot.co.uk/2015/06/similar-products.html and Reserviour dogs, http://lewisglennonmediaa2.blogspot.co.uk/2015/09/similar-products-reservoir-dogs.html, have been distributed by major film companies and have all been a success which would make my audience assume 'Poezzi' will be a success and they will be attracted to the film.




  • The other film company I am contemplating to distribute is BBC films. While the BBC is a big company as it is a public service broadcaster in the UK, it's films are usually low budget. Some films that have been produced and distributed by BBC films the Mrs Brown movie and Saving Mr Banks. However despite BBC films not being as big as universal I still think it would be good for Poezzi to be produced by it. This is because Poezzi is a British based crime drama so it would make sense for it to be produced and distributed by a British company.  Also because of how big the BBC is in the UK I am confident I would still be able to pull in a fair bit of my target audience, especially as films made by BBC films are aimed at younger people.

Verdict
While I agree that both of these companies would be good to produce and distribute Poezzi as well as helping me pull in my target audience I feel that it is best that I choose BBC films. This is because while I can pull in a much larger audience by choosing Universal I don't think that the British crime drama would fit in with films they produce where as I feel it is a perfect fit with the BBC because they are both British, and I can still pull in a fair bit of my target audience. 

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